![]() Mikkelson blamed his behavior partly on his lack of formal journalism experience. Though some of the plagiarized articles were from 2019, most were from 2015 or 2016, predating the current managing editor and editorial team, Mr. “Once that’s done, then I quickly start editing the page to reword it and add material from other sources to make it not plagiarized.” “Usually when a hot real news story breaks (such as a celebrity death), I just find a wire service or other news story about it and publish it on the site verbatim to quickly get a page up,” he wrote. Mikkelson explicitly outlined this strategy. In a 2016 Slack message that was quoted in the BuzzFeed article, Mr. “He would instruct us to copy text from other sites, post them verbatim so that it looked like we were fast and could scoop up traffic, and then change the story in real time.” Binkowski, who now manages Truth or Fiction, another fact-checking site, told BuzzFeed. The investigation also identified cases in which entire paragraphs - and in at least one case, nearly an entire article - appeared to have been copied.Ĭopying text from breaking news stories on other sites was a strategy intended to scoop up traffic, the former Snopes managing editor Brooke Binkowski told Dean Sterling Jones, the freelance journalist who broke the story for BuzzFeed News. ![]() Mikkelson published dozens of articles that included language that appeared to have been copied directly from The New York Times, CNN, NBC News, the BBC and other news sources. The BuzzFeed investigation, which was published Friday, found that from 2015 to 2019 - under the Snopes byline, his own name and another pseudonym - Mr. “We strongly condemn these poor journalistic practices,” they said. in journalism from the University of Missouri, called the BuzzFeed News investigation, which accuses their chief executive of intentionally taking credit for other people’s work to drive up web traffic, as “an example of dogged, watchdog journalism we cherish.”Įight additional members of the editorial staff issued their own statement. In an apology to existing staff members posted on Snopes on Friday, Mr. “There is no excuse for my serious lapses in judgment,” he wrote, adding, “I want to express how sorry I am to those whose copyright I violated, to our staff, and to our readers.”ĭoreen Marchionni, the managing editor, has been given “full authority” to address these issues, he said.
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